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Google Talks Up Micropayments for Web Content
Often at odds with news publishers, the search giant pitches them a variety of options for generating revenue from their online content.
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Technorati tag(s): ecommerce
posted at: 12:00am on 12-Sep-2009
path: /Ecommerce | permalink | edit (requires password)
Marketing Tips: GotBiz.tv, Nervous Customers & TextBoom
More marketing insight, strategy and fun with Andrew Lock, the host of Help, My Business Sucks!
 
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Technorati tag(s): small business
posted at: 12:00am on 12-Sep-2009
path: /Small_Business | permalink | edit (requires password)
Report: Google China Prepared For Big Push
It may be that the exit of Kai-Fu Lee won't act so much as a stumbling block as a catalyst for Google China. A new report indicates that, following his departure, Google China will double its sales staff and offer cash incentives to 1,000 would-be advertisers.
 Figures related to the employees remain unknown. Otherwise, Zhu Shenshen wrote in a Shanghai Daily article, "Under the 50 million yuan incentive program, Google will provide 500 yuan to every new registered customer of Adwards [sic], its popular online search advertising tool."
Those amounts convert to about $7.3 million and $73, respectively, in case you were wondering.
Google seems to be quite serious about getting Chinese advertisers to embrace its AdWords program, then. While the company's not giving away tons of cash in the grand scheme of things (Google's current market cap: $149.5 billion), the fact that it would offer so much money to so many advertisers is undeniably significant.
Looking ahead, it's easy to guess that Google feels the 1,000 advertisers might represent a sort of tipping point, too, after which others will glob on in an attempt to catch up.
We (along, no doubt, with many analysts and Baidu executives) will keep an eye on the initiative to see how things progress.
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Technorati tag(s): online marketing
posted at: 12:00am on 12-Sep-2009
path: /Online_Marketing | permalink | edit (requires password)
Bristol County lifts boil water advisory
BRISTOL – The Bristol County Water Authority has lifted its boil water advisory as of 1 p.m. this afternoon.
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Technorati tag(s): Rhode Island, Providence, New England
posted at: 12:00am on 12-Sep-2009
path: /Rhode_Island_USA | permalink | edit (requires password)
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