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Google Snaps Up Display Ad Tech Firm Teracent
Latest acquisition aims to bring machine learning to Google's growing display business.
Read more here
Technorati tag(s): ecommerce
posted at: 12:01am on 24-Nov-2009
path: /Ecommerce | permalink | edit (requires password)
A Small Business Guide to Buying Desktop Computers
Laptops may be a hot ticket item, but the desktop PC remains a reliable, affordable workhorse. From size and shape to processors and video, our guide looks at all the specs you need to know to buy the right desktop PCs for your small business.
 
Read more here
Technorati tag(s): small business
posted at: 12:01am on 24-Nov-2009
path: /Small_Business | permalink | edit (requires password)
Retailers Funneling More Money To Bing
Bing has managed to turn retailers' heads in a big way. After looking at statistics from part of 2008, SearchIgnite reported that retailers spent almost 50 percent more with Microsoft's search engine this time around, which puts Google and Yahoo partly to shame.
Or, to be more precise, "Retailers have spent 47% more on search ads on Bing in Q4 this year than during this same time period in 2008," according to SearchIgnite. "Compared with Google and Yahoo!, Bing also saw better YoY click volume growth."
Additionally, "[a]verage order values on Bing are 21% higher than across all engines, which could account for the spend growth."
Impressive, right? It's only when you sort of step back for a moment that Bing's achievements look less stunning. That's because, despite the progress Microsoft has made, exactly 75 percent of advertisers' dollars went to Google during the first part of this quarter, and 16 percent headed to Yahoo. Bing grabbed just 8 percent.
Still, some headway is better than none, and retailers are demonstrating a lot of confidence in Bing by giving it a try during the all-important holiday season.
Related Articles:
> Microsoft Takes Users Behind Bing
> Bing Gets A Bunch Of New Search Features
> Some Bing Users Seeing Latest Posts On Publisher Searches
Read more here
Technorati tag(s): online marketing
posted at: 12:01am on 24-Nov-2009
path: /Online_Marketing | permalink | edit (requires password)
EDC told to ease R.I. permitting process
PROVIDENCE – Rhode Island needs to speed up its permitting process if it wants to attract industrial businesses, a consultant hired by the R.I. Economic Development Corporation said in a report released late Monday. The report also identified …
Read more here
Technorati tag(s): Rhode Island, Providence, New England
posted at: 12:01am on 24-Nov-2009
path: /Rhode_Island_USA | permalink | edit (requires password)
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